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上海 | 【雅诗兰黛】传统媒介经理

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Description

  • Develops the Affiliate’s media strategy, educates Brand teams and coaches them to develop and improve their traditional Marketing and Media programs
  • Leads Affiliate governance oversight for local Influencer strategies across the Brands. Builds and maintains a database of digital influencers with ROI tracking for use by the Brands
  • Has ownership of traditional local market landscaping, competitive benchmarking, and activities
  • Manages overall local media agency relationships and cost optimization of activities
  • Support / lead smaller brands media planning, content development and execution
  • High learning agility, love to explore new things, dare to be a pioneer
  • Solid operational media experience with proven success
  • Exposure to community based marketing and e-commerce
  • Strong analytical skills
  • Strong communications and interpersonal skills
  • Understanding of web technologies involved in various of media platforms

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未经允许不得转载:品牌几何 » 上海 | 【雅诗兰黛】传统媒介经理

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